# Product Group

The Product Group feature allows merchants to create a set of similar products, making them all accessible on a single product page through Color/image swatches or custom color/image swatches.

It is designed to enhance the customer experience by visually grouping and displaying products as different variations. This feature allows merchants to create logical associations between related products or product variations, streamlining the selection process and making it easier for customers to navigate different options on a particular product page.

**Check out the demonstration of the Product Group functionality on different pages:**

* **Product Group on the Product page**

<figure><img src="/files/QAdSsWMaGQV624SuOpL3" alt=""><figcaption></figcaption></figure>

* **Product Group on Collections Page**

<figure><img src="/files/DiTRJQBUDD9PIo351Gz3" alt=""><figcaption></figcaption></figure>

**You can configure the Product groups on the Product and Collection pages.**

* [**Configure on the Product Page**](/evs-easy-variation-swatches/product-group/configure-on-product-pages.md)
* [**Configure on the Collections page**](/evs-easy-variation-swatches/product-group/configure-on-collection-pages.md)

## **Common use cases**:

* With this feature, you can easily extend Shopify’s 100-variant limit by grouping together similar products.
* With this feature, you can display additional products as swatches with the associated product.

{% hint style="info" %}
If you face any difficulty please contact us at [**help@spicegems.com**](mailto:help@spicegems.com)
{% endhint %}


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