UTM Parameters in the GeoIP Country Redirect
Last updated
Last updated
utm_source: Used to show which site the visitors are coming from.
utm_medium: Used to show which marketing channels are bringing the visitor to your site. Examples include, but aren't limited to, email, social, or cost-per-click.
utm_campaign: Used to identify which campaign the promotion is associated with.
Adding UTM parameters in the app is quite straightforward. The app allows you to add three UTM fields.
Keeping the already existing UTM parameters is very crucial as per business needs. To manage it, we have a feature in the app using which original parameters will be forwarded.
By enabling the UTM forward option, the already existing UTMs will work. However, in case there are no existing UTMs the parameters created in the app will be added.
If you have an existing UTM campaign running on- let’s say for Instagram.
1. utm_campaign=Final_sale 2. utm_source= Instagram
You have also set up the UTM parameters for the visitors redirecting to the US store.
1. utm_campaign= GeoIP_Country_Redirect 2. utm_source= US_Redirect_Rule 3. utm_medium=autoredirect
The resulting URL will contain the following parameters.
The priority will be given to the existing parameters and in case if any is missing our app will add to the URL.
1. utm_campaign=Final_sale (Already existing)
2. utm_source= Instagram (Already existing)
3. utm_medium=autoredirect (Added by the app)